Effective Data Storytelling
How to drive change with data, narrative, and visuals? Remus will present the art and science of data storytelling – with frameworks and techniques to help you design compelling stories with data. Why? Narratives are more powerful than raw statistics and more enduring than charts and dashboards. When done correctly, data stories can influence decisions and drive change.
Not far ago, data was looked upon as “nice to have” but not essential to most people’s roles and positions. Now, data has become a strategic asset for most organizations, forcing people to be more data literate: to read, understand, create, and communicate with data.
Data provides the clarity needed to drive change, but storytelling makes your insights persuasive and memorable. There are three pillars of effective data storytelling: the data, the narrative, and the visuals, while the data storytelling arc goes like this:
- Setting the scene
- Rising insights
- Aha! moment
- Solution and next steps